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Sunday, 05 February 2012
Media and Entertainment
The media industry since the time of its inception has been and is still a very profitable one. Broadly divided, the industry includes the advertising, publishing, movies & entertainment and broadcasting & cable TV markets. With an increasing number of consumers opting for digital media and user generated entertainment, use and profitability of digital mediums is gaining momentum rapidly.

Media access on internet and mobile devices is creating vast changes in the manner in which media is exchanged, viewed and marketed, leading to the pressing need for digital asset management, enterprise resource planning and copyright management. The media industry is looking to outsourcing as viable option, cost being the driving factor. Opportunity for outsourcing also lies in the requirement for rapid and vast content creation and also in the conversion of media records from analog to digital formats and in archiving media.

The ValueNotes Sourcing Practice offers buyers and sellers of healthcare services outsourcing research that:
* Allows for better understanding of the business environment
* Forms the basis for actionable insights for internal or external strategy
* Aligns offerings and services with end consumers
* Can be leveraged to create research backed marketing communiqué
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Date Item Title
16-Jul-2008 Media services outsourcing in high demand!
1-Aug-2007 Visual Media Outsourcing To India Gaining Traction
21-May-2007 Media Outsourcing: Catching attention
 
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