Posts tagged ‘survey’

Device specific formats are horrible to support, and I hope they die!

Commented a respondent of our survey on ‘The Current State of Digital Content’. So,  how are things shaping up for digital formats, does everyone in the publishing industry feel the same way? Read on.

Changing the ‘format’ of content

The publishing industry has progressively been going digital. While selling digital contentpublishingsurvey1 is recent, publishers have used digital production techniques/processes that are reliable, stable and efficient. Such processes, however, ended mostly in the creation of PDFs – that doubled as print ready files and/or a product that was to be sold digitally.

Continue reading ‘Device specific formats are horrible to support, and I hope they die!’ »

Survey: The Current State of Digital Content

On Monday, the 19th of November 2007, Amazon released its first generation Kindle – an event that shaped the digital market. Since then, large corporations such as Sony, Barnes and Noble, Google, and more recently Apple, have been giving the digital content market significant attention – adding credibility and more so, validating the digital market as a strong revenue source. It is this potential that is transforming the publishing industry today.

In the last few years, the publishing industry witnessed tremendous change – a change that centred around revenue and cost challenges. For publishers, the digital market presented a holistic solution – one that opened a channel of revenue with non-linear growth, while ensuring minimal costs of production & sales. Publishers worldwide are either producing digital content or are considering it as a service area.

Continue reading ‘Survey: The Current State of Digital Content’ »

Survey: Is self-publishing increasing?

A question that has been playing on my mind for sometime. Authors and writers have depended on publishers for production, printing, distribution, marketing and promotion of their content. However, the rise of the digital market is challenging the traditional author-publisher relationship.

The traditional relationship between authors and publishers centered on the capital outlay required to create, print and sell books. Publishers would provide authors with advances, bear the expenses of producing, printing, distributing, marketing and promoting the books. Proceeds from the sales of the book were largely the publisher’s and a portion of it goes to the author as royalty. The value of the publisher, thus, centered on printing and selling the books.

Continue reading ‘Survey: Is self-publishing increasing?’ »

Lawyers Shy Away from Offshoring

While the offshore legal services industry garnered a lot of media attention, the recent survey of US and UK based law firms conducted by ValueNotes revealed that less than 3% of the respondents had any past experience of offshoring legal services.

Initially, even I was intrigued by this finding. But when we started digging deeper, we found that a sizable proportion of the legal community has not considered outsourcing legal services to lower cost destinations. There is a low perceived benefit of outsourcing legal services amongst law firms.

Continue reading ‘Lawyers Shy Away from Offshoring’ »